Comparisons
Honest comparisons between marketing approaches
How Viralitea differs from an agency, a general-purpose assistant, an ad platform and a hire. Four different questions that get asked as though they were one.
Where Viralitea sits
These follow a rule set in the brief they come from: lead with what the other approach does well, and never overstate its limits. Three of the four recommendations on the comparison pages point somewhere other than Viralitea, which is the point of publishing them.
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